- The Secrets of Silicon Valley
- The Great Predictor
- Colonel Sanders’ March on China
- How the Pillsbury Doughboy Explains What You Buy
Carlye Adler is a best-selling author, book collaborator and award-winning journalist.
She is the founder and chief ghost of the Casper Media Group, which creates content for well-known entrepreneurs and leaders in business, entertainment, philanthropy and politics. (Some she can discuss, others she’s sworn to secrecy!)
Carlye has collaborated on a dozen books, including three New York Times best-sellers: The Promise of a Pencil by Adam Braun, Rebooting Work with Maynard Webb and The Hard Thing About Hard Things by Ben Horowitz, which she edited. She is also the co-author of the national best-seller Behind the Cloud and The Business of Changing the World with Marc Benioff. She co-authored Startupland with Mikkel Svane, which was named one of the best books of the month by both Amazon and Wired and was a finalist for the best entrepreneurship book of the year. She co-wrote The Dragonfly Effect with Jennifer Aaker and Andy Smith, described by the New Yorker as “the first book to explain what happens at the intersection of social media like Twitter, marketing and psychology.” Her books have been translated into more than a dozen languages and critically praised in The Economist, Fortune, Fast Company, the New York Times, TechCrunch, The Wall Street Journal, Washington Post, Wired, and many more. She loves all of her books and authors.
As a journalist, Carlye’s writing has been published in BusinessWeek, Fast Company, Fortune, Forbes, Newsweek/The Daily Beast, Time and Wired and has been anthologized in The Best Business Stories of the Year. She’s interviewed and profiled famous entrepreneurs and luminaries including Hugh Hefner, Senator John Kerry, Rachel Ray, Russell Simmons, Donald Trump, Leslie Wexner, Tim O’Reilly, and many others. While living in Asia, Carlye wrote for Time and was the Hong Kong Correspondent for Daily Variety. She was also a senior writer at FSB: Fortune Small Business, where she won several awards for her feature investigations and cover stories.
After taking a semester off from Brown University in her sophomore year, Carlye fell in love with reporting as an intern at the New York City Resident, a free weekly newspaper, where she covered everything from the 10th Police Precinct in Chelsea to the Ms. Senior USA competition. She found great mentors, sold a story about college dropouts turned entrepreneurs to BusinessWeek, and graduated magna cum laude from New York University with a B.A. in Journalism.
Photograph by Erica Beckman